May 18
9:15 – 9:45 Registration
9:45 – 10:00 Welcome
10:00 – 10:45 Keynote session: Marek Mühlberg (entrepreneurship ecosystem representative). “Academia and startup ecosystems: Options for improving the knowledge exchange process”
10:45 – 11:00 Coffee Break
11:00 – 12:30 Session 1: Theories
- Case Study: Dürer, Rembrandt and Entrepreneurial Renaissance (Nuno Cintra Torres)
- Entrepreneurship Education in Creative Industries – the vision of their actors (Manuel J. Damásio and Francisco C. Pereira)
- Organizational improvisation: Entrepreneurship, creativity and the both-way bridge (Joana Bicacro)
12:30 – 14:00 Lunch
14:00 – 15:30 Idea generation Workshop: “Entrepreneurs in action – Innovation through play” by Carla Louro & Linda Kronborg Jensen
15:30 – 15:45 Break
15:45 – 17:15 Idea development Workshop: “Tools and methods for developing a raw idea into a solid business model” by Thorsten Kliewe
17:30 – 18:30 Business meeting
19:30 – 21:30 Get-together
May 19
9:00 – 10:30 Session 2: Insights & Strategies
- Entrepreneurship in the film industry – the crossing between creativity and entrepreneurship (Manuel José Damásio)
- Arriving to a film plateau: from Bergman to excel (Pandora da Cunha Telles)
- Building social emotional communities through Animation: Connecting ideas and creative people (Inma Carpe and Susana Garcia Rams)
10:30 – 10:45 Coffee Break
10:45 – 11:30 Keynote session: Andres Joesaar (local film school representative). “Crossroad of the industry with academic worlds: Crossmedia production”
11:30 – 13:00 Session 3: Present & Future Projects
- Amazu Media – Startup case study (Igor Noronha)
- Funding opportunities for Media & Digital Content SMEs and Startups in the Future Internet framework (Ciro Acedo Boria)
- Patronage Fund for the Development of a Cinematic Creativity Network – a proposal for joining arts & business (Rui Matoso)
13:00 – 14:30 Lunch
14:30 – 15:30 Business meeting