May 18

9:15 – 9:45 Registration

9:45 – 10:00 Welcome

10:00 – 10:45 Keynote session: Marek Mühlberg (entrepreneurship ecosystem representative). “Academia and startup ecosystems: Options for improving the knowledge exchange process”

10:45 – 11:00 Coffee Break

11:00 – 12:30 Session 1: Theories

  • Case Study: Dürer, Rembrandt and Entrepreneurial Renaissance (Nuno Cintra Torres)
  • Entrepreneurship Education in Creative Industries – the vision of their actors (Manuel J. Damásio and Francisco C. Pereira)
  • Organizational improvisation: Entrepreneurship, creativity and the both-way bridge (Joana Bicacro)

12:30 – 14:00 Lunch

14:00 – 15:30 Idea generation Workshop: “Entrepreneurs in action – Innovation through play” by Carla Louro & Linda Kronborg Jensen

15:30 – 15:45 Break

15:45 – 17:15 Idea development Workshop: “Tools and methods for developing a raw idea into a solid business model” by Thorsten Kliewe

17:30 – 18:30 Business meeting

19:30 – 21:30 Get-together

 

May 19

9:00 – 10:30 Session 2: Insights & Strategies

  • Entrepreneurship in the film industry – the crossing between creativity and entrepreneurship (Manuel José Damásio)
  • Arriving to a film plateau: from Bergman to excel (Pandora da Cunha Telles)
  • Building social emotional communities through Animation: Connecting ideas and creative people (Inma Carpe and Susana Garcia Rams)

10:30 – 10:45 Coffee Break

10:45 – 11:30 Keynote session: Andres Joesaar (local film school representative). “Crossroad of the industry with academic worlds: Crossmedia production”

11:30 – 13:00 Session 3: Present & Future Projects

  • Amazu Media – Startup case study (Igor Noronha)
  • Funding opportunities for Media & Digital Content SMEs and Startups in the Future Internet framework (Ciro Acedo Boria)
  • Patronage Fund for the Development of a Cinematic Creativity Network – a proposal for joining arts & business (Rui Matoso)

13:00 – 14:30 Lunch

14:30 – 15:30 Business meeting